- Topics: [[Communication]] --- - Give away the good stuff. Say the thing. Don't disguise it. Don't bury it. Don't hint at it. Say it. - The best writing/communication gives something away—a truth, a spark. Give something that resonates with the heart, not just reactions with a head nod. - If your words don't leave someone with something, they were decoration, not direction. - Make the value easy to find. Obvious. Plainly obvious and deafeningly loud. Impossible to ignore.