- Topics: [[Communication]], [[Simplification]]
- Source: https://www.youtube.com/watch?v=4Xr3FQgAA1s
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- We get stuck in our own heads. We don't have the **perspective of the audience**.
- **Simplify**
- Simplify far beyond when you think you've simplified enough.
- **Focus on the results and benefits**
- Focus on how your solution helps others.
- **Focus on the problem**
- Focus on the problems it solves, not the features your solution has.
- **Practice**
- When you feel like you've practiced enough, practice it 10 more times.
- It needs to feel like (second) nature.
- You don't want to struggle remembering the words.
## See also
- [[Explaining something simply]]